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Best @ Amazon

The Newsletter for the Top 1% of Amazon Sellers

I'm a former Amazon marketplace leader and current 8-figure seller. I write about advanced strategies and tactics for Amazon brands, that you won't read about anywhere else. Not for beginners.

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◼️ A Super Secret Way to Cut Your Return Rate in Half

This Issue's TLDR... The Returns Processing Fee is coming. Are you ready? How to figure out if your Return Rate sucks. Does your Return Rate impact your product's ranking? 👉 Did someone forward you this newsletter? First of all, give them a crisp high five when you see them. Second, head over here to subscribe and read past issues. SPONSOR Seller Velocity Conference What are you doing on May 1-2? Me? I'll be in New York at Seller Velocity Conference. If you want to hang out with me there, or...

3 days ago • 7 min read

This Issue's TLDR... Are you paying for sales when you would otherwise earn those sales organically? I dive deep into the topic of PPC cannibalization. A big announcement from two members of the B@A community. How to figure out if your Click-Through Rate sucks. 👉 Did someone forward you this newsletter? First of all, give them a crisp high five when you see them. Second, head over here to subscribe and read past issues. SPONSOR Seller Velocity Conference What are you doing on May 1-2? Me?...

10 days ago • 8 min read

This Issue's TLDR... The Amazon marketplace is always evolving. Your product selection criteria should as well. I give you 3 new metrics to look at for product and market assessments. The only loophole that still exists to avoid FBA Inbound Placement Fees. A nifty new AI listing optimization tool. 👉 Did someone forward you this newsletter? First of all, give them a crisp high five when you see them. Second, head over here to subscribe and read past issues. SPONSOR Seller Sessions I have a...

17 days ago • 8 min read

This Issue's TLDR... Your path to the Top 1% of Amazon sellers, or in general, is shorter than you think. I explain how. Have you ever wondered the sales lift associated with the Climate Pledge Friendly badge on Amazon? I have an answer for you. A great explanation of what data is, and isn't, counted in Search Query Performance reporting. 👉 Did someone forward you this newsletter? First of all, give them a crisp high five when you see them. Second, head over here to subscribe and read past...

about 1 month ago • 6 min read

This Issue's TLDR... A step-by-step guide to automating your Amazon Posts creation (this is more important than ever with a recent Amazon feature release) New FBA fees got you panicking? I share a tool that will help optimize FBA size tier fees How different SERP view types impact your PPC costs 👉 Did someone forward you this newsletter? First of all, give them a crisp high five when you see them. Second, head over here to subscribe and read past issues. SPONSOR Seller Sessions I have a...

about 2 months ago • 7 min read

This Issue's TLDR... Details on Thrasio's bankruptcy, directly from the court documents. A powerful new tool against Black Hat sellers The dark underbelly of Amazon Automation 👉 Did someone forward you this newsletter? First of all, give them a crisp high five when you see them. Second, head over here to subscribe and read past issues. SPONSOR LandingCube See how I use LandingCube to increase my CLTV: Increase your LTV by building your email list with their one-click Amazon listing <> Landing...

about 2 months ago • 7 min read

This Issue's TLDR... An old solution to a modern day problem. New FBA inventory placement fees go live on March 1. Are you ready? Is Temu really a threat to Amazon? 👉 Did someone forward you this newsletter? First of all, give them a crisp high five when you see them. Second, head over here to subscribe and read past issues. Quick Programming Note: There will be no issue of Best@Amazon next week, as I'll be busy with the Virtual Billion Dollar Sellers Summit. See you all in two weeks! SPONSOR...

2 months ago • 6 min read

This Issue's TLDR... More (slightly more difficult) strategies to launch products in 2024. Steal this affiliate marketing process and strategy. How to prevent customer-damaged returns from leaking into your FBA inventory. 👉 Did someone forward you this newsletter? First of all, give them a crisp high five when you see them. Second, head over here to subscribe and read past issues. SPONSOR Melio Payments I've been an on-and-off user of Melio Payments for the past 18 months. And I owe that to...

3 months ago • 7 min read

This Issue's TLDR... 3 strategies to launch products in 2024 and beyond (Strategy #2 is SUPER easy) Giveaway alert! Including a free month of 1:1 Growth Coaching with me. Ever wonder how much a Best Seller badge impacts sales on Amazon? I'll tell you. 👉 Did someone forward you this newsletter? First of all, give them a crisp high five when you see them. Second, head over here to subscribe and read past issues. SPONSOR Melio Payments I've been an on-and-off user of Melio Payments for the past...

3 months ago • 9 min read

This Issue's TLDR... A step-by-step playbook to spy on your competitors and copy what works well for them. How to determine product ratings by Child ASIN on Amazon. I go on a rant about irresponsible Amazon gurus. 👉 Did someone forward you this newsletter? First of all, give them a crisp high five when you see them. Second, head over here to subscribe and read past issues. SPONSOR Sellerise I rarely hear about Sellerise in the conversation about top Amazon tools. And maybe I shouldn't be...

3 months ago • 10 min read
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